LINE OA CRM Operations 台灣電商：LINE OA CRM Operations
Coming Soon即將推出Run CRM and member retention via LINE Official Account — broadcast cost model, rich menu, auto-response, tagging, 1-to-1 chat, and LINE Pay integration. Use when designing LINE OA strategy for a TW brand, segmenting members for broadcasts, or measuring LINE OA ROI. Do NOT use for generic CRM (use `ecom-rfm-analysis` or `biz-cac-ltv`). STATUS: SKELETON — body pending.
台灣電商技能：LINE OA CRM Operations 分析與應用。
When to use this skill
- Designing LINE OA strategy for a TW brand
- Setting up rich menu, auto-response, tagging
- Segmenting members for broadcasts
- Integrating LINE Pay into OA flow
- Measuring LINE OA ROI vs EDM
Do NOT use when
- Generic RFM →
ecom-rfm-analysis - CAC/LTV framework →
biz-cac-ltv
Core concepts
TODO: LINE OA tier pricing (輕用量 / 中用量 / 高用量), broadcast vs narrowcast cost asymmetry, tagging strategy.
Decision tree
TODO: member behavior → tag → channel.
Implementation guidance
TODO: onboarding flow, tagging logic, broadcast template, ROI measurement.
Gotchas注意事項
TODO: 5-6 pitfalls (tier upgrade mid-month cost, blocked-user bloat, PDPA consent for broadcast, 1-to-1 latency during peak, LINE Notify deprecation impact).
IRON LAW
TODO.
Output Format輸出格式
TODO.
Related
ecom-rfm-analysistw-ecom-compliance-pdpa
Last verified: 2026-04